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Author: Don Middleberg

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Author: Don Middleberg

Interesting take on the evolution of online media as Silicon Valley Insider highlights the real differences–good and bad–between online journalism, “then versus now.”

June 24, 2009 Don Middleberg

One of the greatest challenges of a business today is keeping up with new media platforms and practices.  Twitter, Facebook,…

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The NYT New Pricing Is Madness

May 28, 2009 Don Middleberg

Effective June 1st, the cost of the daily NYT goes to $2 and the Sunday edition to $5. Five buckaroos…

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Middleberg Sustainability Comments on Obama’s New Vehicle Standards – FoxNews.com

May 21, 2009 Don Middleberg

One of the agency’s managing directors, Tom Basile, recently penned a blog post for Fox Forum, The FOX News.com blog.…

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FIT: Impressive and Misperceived

May 4, 2009 Don Middleberg

I just attended my first advisory board meeting for The Fashion Institute of Technology’s (FIT’s) department of Advertising and Marketing…

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Fresh Faces

April 28, 2009 Don Middleberg

I had the pleasure of speaking to a communications class at Iona College last night and had a blast. David…

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A Seat on the Board for PR

April 20, 2009 Don Middleberg

PR Belongs On The Board of Directors—This has been a pet peeve of mine for years—why aren’t public relations professionals…

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Back from Tel Aviv

April 2, 2009 Don Middleberg

Just came back from Israel totally energized after speaking to 400 of the coolest, hippest dudes in Israeli technology about…

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My Keynote Address, In Tel Aviv?

March 24, 2009 Don Middleberg

Getting ready to go to Tel Aviv this coming Thursday. On Sunday, March 29th, I’ll be giving a keynote address…

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Long Overdue, My PR Blog

March 19, 2009 Don Middleberg

Long Overdue, My PR Blog—After being an avid reader of several blogs including: “A Shel of My Former Self,“ Proactive,…

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